One of my favorite calls was yesterday with Kim De Young – How to Leap Your List by Creating a High Traffic Blog.   There were three golden nuggets that I pulled from this call that I feel is important to share with my Online Business Manager clients and audience.

Why does every business owner need a blog?

1. to get your message out
2. build your list
3. educate your audience
4. establish your credibility and your expertise

Thank you Kim DeYoung for sharing.

PS: Copyblogger.com is a great resource to come up with great headlines.

http://ow.ly/16H5jM

There’s a new kid on the block in the world of Social Networks, and if you use Gmail, he’s already living on your street! Google recently unveiled Google Buzz, a Social Network that’s built right into Gmail. If you have a Gmail account, you might have noticed a colorful balloon that showed up on the left-hand side of the page – that’s Buzz!

Google had some great ideas when they unveiled Buzz. Check out this YouTube video posted on the Official Google Blog to introduce Buzz:

Unfortunately, despite these good intentions, Buzz has caused some frustration among loyal Gmail users. For example, the blog post “Buzz off, Google: Social networks should always be opt-in, not opt-out” highlights the fact that all Gmail users were enrolled in Buzz without being asked first. Furthermore, Google automatically made a social graph of your most-emailed people and made sharing of that graph opt-out instead of opt-in. As this article explains, “it’s super easy to miss the check box, and the default should always be the safest choice.”

In Google’s defense, they listened to users’ feedback and have introduced some improvements. The Official Gmail Blog reports that the following changes have been made to Buzz:

1. There is a more visible option to not show followers/people you follow on your public profile.

2. You have the ability to block anyone who starts following you.

3. There is more clarity on which of your followers/people you follow can appear on your public profile.

Given Google’s popularity and history of creating quality products, there is definitely the possibility that Google Buzz could someday rival Facebook and Twitter.

What do you think? Are you ready to tell Google Buzz to buzz off, or do you think Google can rise to the challenge of making Buzz the best Social Network around?

Posted by Craig Canning, VA Classroom